Here are 7 simple marketing tips to help you boost your sales and profits quickly. All are easy to use and work for any business.
Tip 1:
You can constantly improve the effectiveness of your advertising by allocating 80 percent of your advertising budget to proven promotions and 20 percent to testing new things. When something new works better than your proven promotions cheap asics fuzex rush , move it to the 80 percent group and start testing something else in the 20 percent category.
Tip 2:
Customers are usually receptive to more offers from you immediately after they buy. Follow up every sale with another offer for a product or service related to the one they just bought. Many will accept your offer ucing an easy sale for you.
Tip 3:
Make your sales presentation more believable (and more effective) by converting general statements into specific descriptions. Instead of "quick and easy", explain exactly how quick and how easy. Also, reduce round numbers like "15 pounds" into specific odd numbers like "13.7 pounds". It sounds more authentic.
Tip 4:
Most people are more interested in getting value for their money than in getting a bargain. Find some low-cost ways to enhance the perceived value of your product or service. Then test raising your price. Don't be surprised if both your sales and your profit margin go up.
Tip 5:
Search for and test some alternative marketing methods you may be overlooking. That's how one internet marketer discovered direct mail postcards. They proved to be a highly effective and very low-cost way to generate traffic to her web site. Plus they conceal her marketing efforts from competitors who can see (and copy) what she does online.
Tip 6:
You can make your sales message more effective by presenting everything in terms of the benefit it provides to customers. For example, don't just list testimonials from satisfied customers. Point out that those testimonials prove you have an established history of delivering what you promise.
Tip 7:
Include a Questions and Answers page on your web site with the answers to frequently asked questions. It enables prospective customers to get instant answers to their questions reduces the number of questions you have to answer yourself.
Plus One More... A Bonus Tip:
Avoid making any sales claim that sounds exaggerated if it is true. A bold claim creates doubt in your prospect's mind and jeopardizes the sale. Reduce any bold claims to a more believable level.
Each of these marketing tips reveals a simple cheap asics dynamis , proven tactic you can use to boost your sales and profits quickly. All 7 are easy to use have proven highly effective for any type of business.
Copyright 2005 Bob Leduc
Bob Leduc spent 20 years helping businesses like yours find new customers and increase sales. He just released a New Edition of his manual, How To Build Your Small Business Fast With Simple Postcards launched *BizTips from Bob*, a newsletter to help small businesses grow and prosper. You'll find his low-cost marketing methods at: or call: 702-658-1707 After 10 AM Pacific TimeLas Vegas, NV What Can a Hollyhock Teach You About Marketing? Marketing Articles | February 28 cheap asics dynaflyte , 2008 In the competitive world of nature, flowers must both attract and reward their insect visitors in order to ensure that the flower?s pollen is distributed.? In the garden of business, are you doing these 5 things to both attract and reward your ?insect visitors??
In the competitive world of nature, flowers must both attract and reward their insect visitors in order to ensure that the flower?s pollen is distributed.? If a plant is not attractive in some compelling way cheap asics comutora , a bee is unlikely to notice the flower and make a landing even if there?s a reward waiting for her!? By the same token, if the reward she finds is of modest appeal, a bee isn?t liable to make many repeat visits.
As a consequence, flowers have developed a variety of methods cheap asics gel lyte v , both extravagant and ingenious, to make themselves appealing, each in its own unique way.
I have little doubt that you?re already making the connection here.? If you (and your business) are the hollyhock, and your potential client is the bee cheap asics gel lyte iii , what are you doing to both attract and reward your ?insect visitors??
Here are 5 fresh tips for doing just that:
Tip 1 - Be Authentic
In a service business, you are the ?product.?? The most attractive thing you have to offer is your genuine self.? So learn to respect and reveal the whole you, warts and all (figuratively speaking).? If you?re inclined to be soft-spoken, then be soft-spoken.? If you tend to make goofy jokes cheap asics gel quantum 360 , then make your goofy jokes.? Most people can spot insincerity or artificiality right away, so it doesn?t do you any good to pretend to be something you?re not.? And those people who see and appreciate your natural style will make the best clients for you anyhow.? Let the rest find another flower to pollinate.
Tip 2 - Make It About Them
Sometimes in our determination to convince a prospect that what we?ve got to offer is a great thing, we chatter on non-stop about ourselves and our services.? Now, I don?t know about you cheap onitsuka tiger mexico 66 , but any conversation I?m in where the other person is pretty much doing a monologue about themselves is totally boring to me.? So rather than telling them what you have to offer, ask them what their challenges are, what they?re needing.? Go into the conversation with the agenda of being curious and learning more about them.? Then you?ll be able to determine if you and your services are the flower they?re looking for.